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History Behind William Murray's “This Is The Year”

History Behind William Murray's “This Is The Year”

(Editor's note: This piece originally written September 21st, 2016 when "This Is The Year" was first released on Bill Murray's birthday as a birthday present from William Murray.)

This is the year. It has to be the year, right? The dominance. The thrilling comebacks. The depth. The bullpen. The bats. The camaraderie between these boys of summer.

On top of all that, how about the simple fact that the Murray tribe—by joining forces with theCHIVE to launch William Murray Golf—now has yet another tie to Chicago, as all parties involved possess a true heart for The Windy City.

Staring at all of it through our blue pinstriped glasses, seriously, how can this not be the year?

Building off that sentiment, welcome to an exclusive look at the first William Murray Golf polo. This baseball-inspired golf shirt will be available in limited quantities on Wednesday September 21st; a carefully-chosen date as this design is our birthday gift to Bill—the man, the myth, the Murray.

This lightweight, moisture-wicking white polo features iconic blue pinstripes, a “WM” circle patch on the left sleeve and the WMG logo left chest. Four red buttons up front read, “William Murray Golf", while the left collar green eyelet sports the “Murray Brothers” name. 

We’ve also included our subtle nod to the Murray family tartan; one of the most-unique aspects of our line. The colorful tartan was worked into the interior of the collar, as well as an understated patch on the right sleeve exterior.

Chicago sports are as important to the Murray brothers as golf, humor, music and family—and with the good guys putting together a season for the ages, no better time to roll this out than here and now with a spirited October on the horizon. 

This shirt is also an homage to one of the greatest cities in the world and a loyal community that has embraced theCHIVE since day one. You early adopters and loyalists know who you are—and we certainly haven’t forgotten. “This Is The Year” is for you, as well. Wear it proud, Chi-Town.

As will be the spirit with William Murray Golf—expect a revolving door or irreverent, fashionably-designed one-offs.

Translation; when you see something you like, get on board with the first go-around, because there isn’t going to be a second. WMG has more designs in the queue than we know what to do with—meaning the only way to see more creations is with short-runs of speciality designs such as this.

What started out a surprise gift for Bill, took on a whole new life when this turned into a magical spring and summer run on the North Side. Here’s your chance to get a little sliver of history just before the intensity of late October sets in.

Red, White and Blue, quality golf apparel and America’s Pastime all rolled into one. We give you, “This Is The Year”. 

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